People-centered Design

What is the role for data and AI?

 

Increasingly the experiences we are designing products for entail the collection and sharing of lots of data. As well as the broader questions about who owns the data, there is also the need for the presentation of data to be designed and it isn’t obvious that traditional design methods address this very well.

GE Digital Power

In creating digital HMI for a power plant, it is easy to find constraints pulling in different directions – towards simplification of the HMI and the use of fewer, smaller screens, versus the presentation of more data across more, larger screens. Either is a possible experience that can be designed for, but the whole team needs to know which experience they are aiming for.

Motion management in Radiotherapy

This is another good example of how having the data is only the starting point. Presenting the user with the relevant data in a way which is safe and usable is a much deeper design problem that is usually appreciated.

UX strategy or Design Strategy?

Brand strategy and design strategy seem to be well understood terms, but the idea of an experience strategy seems to be a step too far for many (is it not just the same as one these other two?).

Business and technology

Product design is a complex balancing of conflicting constraints and what works for a product idea in one company might be very different than would work for the same idea in a different company. Given that – does it really make sense to say the design is centred on anything?

The importance of empathy

Who needs to understand who? But with whom? Most work focuses on our empathy with our customers or users, but it may often be the case that we need empathy with our colleagues even more.

GE Activepoint

What happens when you change from a GUI-element that directly controls a physical part of the industrial system to an industrial internet, digital manipulation that the system itself understands and can adjust? What happens when your industrial plant has some intelligence about what it is meant to be doing?

Making things better?

Design?

Business and technology

Experience is infinite

Which People?